The Audience Intelligence Blog

Insights on the digital spaces we inhabit, with a focus on audiences, consumer trends, Internet culture and digital strategy.

Introducing Pulsar Workspaces: A new foundation for enterprise insights teams

Mapping Brand Crises: When Narratives Move Faster Than Facts

  • Agencies

Self-transformation and shelf transformation: mapping online conversations around GLP-1 drugs & food

  • Food & Drink

The media-fication of social media – how platforms are evolving in 2026

  • Media & Entertainment

What makes the social media landscape different in 2026?

  • Agencies

Pepsi vs Coca-Cola: Which brand attracts more positive narratives?

  • Agencies

Social Listening Asia: Reputation and Audience Intelligence in Practice

  • Agencies

Introducing CLEAR: the first agentic AI system for real-time advertising compliance

Brand Reputation for Celebrities: The 2026 Forecast

  • Agencies

Top 5 Beauty Trends on Social Media 2026

  • Beauty
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Spotlight

    Untangling the AirPods conversation: audiences, behaviors & cultural trends behind the hearables revolution

    Sustainability: what does it even mean today?

    Transactions & Reactions: The Online Credit Card Conversation