The Audience Intelligence Blog

Insights on the digital spaces we inhabit, with a focus on audiences, consumer trends, Internet culture and digital strategy.

FT names Pulsar’s parent company one of Europe’s fastest growing companies

  • Business Services

What is market segmentation? A detailed look at segmenting your customer base

  • Business Services

Why should you curate a buyer persona story?

  • Business Services

8 innovations we built into Pulsar in 2022

  • Business Services

What subscriptions are audiences cancelling – and why?

  • Media & Entertainment

Sports fans call obstruction on tricky Sponsorships

  • Sport

What is a buyer persona and how do I create one?

  • Business Services

What is audience demographics analysis?

  • Business Services

How an invented Scorsese movie electrified online audiences

  • Media & Entertainment

The Audiences for AI-generated art: imagining the future of creativity

  • Tech
  • Type

  • Industries

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