The Audience Intelligence Blog

Insights on the digital spaces we inhabit, with a focus on audiences, consumer trends, Internet culture and digital strategy.

What does it mean for a brand to be ‘loved’ by audiences?

  • Fashion

Webinar | The Future of Entertainment: From creative IP use to the shape of the modern audience

Apple Vision Pro: How hype, backlash and audience behavior impacts a product release

  • Apps & Tech

Olive Oil prices: a climate change & inflation barometer

  • Food & Drink

The Audience of Cultural Intelligence with Dr. Anastasia Kārkliņa Gabriel

Artificial Intelligence: where does audience hype shade into religiosity?

  • Tech

Olympic Uniforms: where nationhood, culture & fashion meet

  • Sport

BNPL: redefining spending habits for audiences?

  • Finance & Banking

Nike vs Adidas: two different Euros campaigns, two different audiences

  • Sport

The Audience of AI with Chris Stokel-Walker and Deanna Tserkezie

  • Type

  • Industries

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Spotlight

    Untangling the AirPods conversation: audiences, behaviors & cultural trends behind the hearables revolution

    Sustainability: what does it even mean today?

    Transactions & Reactions: The Online Credit Card Conversation