The Audience Intelligence Blog

Insights on the digital spaces we inhabit, with a focus on audiences, consumer trends, Internet culture and digital strategy.

Penguins, Fairies and Lightshows Oh My! The UK’s top Christmas ads in social media

Identifying influencers with social network analysis

7 big ideas about researching images in social media

Why Big Data is a human problem, not a technology one

Pulsar featured in a new book and a data visualization exhibition! #MappeDelSapere

Viral: tracking the spread of flu on social media

Picturing the Social: ‘Photobombing’ named Word of the Year

How are brands and agencies using Pulsar?

How Rubicon used WhatsApp to keep its appeal for British Asian Millennials

Does Social Media Change Everything About Public Affairs?

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