The Audience Intelligence Blog

Writing about the digital spaces we inhabit, with a focus on audiences, consumer trends & insights, memes, social media research and digital strategy.

Trending
Behavior

Mapping The #NewNormal

With every day that goes by, we are building a new shared reality that's waiting for us on the other side of this crisis.

Trending

  • Insights
    Explore emergent trends on the #NewNormal Dashboard
  • Behavior
    Mapping The #NewNormal
  • News
    Pulsar joins Access Intelligence to create end-to-end marketing intelligence solution
  • Communities
    How patients, doctors and the public talk about cancer on social media and the web
Insights

Glimpsing the Metaverse: Gaming, Community, and Productivity in the New Normal

Where gaming goes, the world is following
NewNormal

How Substack took over newsletters

The newsletter platform makes it easy for writers to build up their audiences
Behavior

Brexit’s Disappearance from the News Cycle

A timeline of how the UK's burning political issue vanished from online conversation
Behavior

Will Revenge Buying be a Thing Post-Lockdown?

What the data is telling us about consumer behavior coming out of quarantine
Behavior

Introducing The Public Emotions Framework

An always-on snapshot of how we are feeling, collectively
NewNormal

Understanding student priorities during COVID-19

The real-time reaction of Britain's university population to the pandemic
NewNormal

Interest in Buying British overtakes Buying Organic for UK consumers

The new normal is shifting how we think about our shopping