The Audience Intelligence Blog

Insights on the digital spaces we inhabit, with a focus on audiences, consumer trends, Internet culture and digital strategy.

How audience perceptions shape the way we think and talk about sugar & health

  • Food & Drink

Introducing Pulsar CONTACTS: the most dynamic Media Contacts Database

The Global Narratives & Audiences of Foreign Aid

  • Government

The Audience of Snapchat with Lea Karam

Do Netflix viewing figures map onto cultural relevance?

The Audience of Fandom with Andy Crysell

Introducing SEARCH: Instant global news search & discovery

The Audiences of Sustainability

What did people talk about on GivingTuesday 2023?

  • Charity

What is Competitor Analysis? How to Master a Competitive Edge

  • Type

  • Industries

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Spotlight

    Untangling the AirPods conversation: audiences, behaviors & cultural trends behind the hearables revolution

    Sustainability: what does it even mean today?

    Transactions & Reactions: The Online Credit Card Conversation