The Audience Intelligence Blog

Writing about the digital spaces we inhabit, with a focus on audiences, consumer trends & insights, memes, and digital strategy.

What we talk about when we talk about MacBooks


  • Insights
    Attitudes to the Covid vaccine across US cities
  • Behavior
    How did audiences behave on Giving Tuesday?
  • Insights
    Brand Personality of Streaming Platforms in 2020: Netflix Vs Prime Vs Disney+
  • Insights
    How the gaming audience changed over lockdown

Virtual Fashion: not one size fits all

The audiences loving (& hating) Don’t Look Up

Christmas Sandwich Showdown – the Audience Edition

Sustainability: what does it even mean today?

Vegan Leather Alternatives are in: but do consumers see them as sustainable?

Unbottling the buzz around low & no alcohol beverages

The unmet needs of Women’s health: is ‘Femtech’ the answer?