The Audience Intelligence Blog

Insights on the digital spaces we inhabit, with a focus on audiences, consumer trends, Internet culture and digital strategy.

Cricket World Cup: What Twitter has told us so far

Identifying the Main Home and Garden Influencers

23 Things You Never Knew You Could Market With #Llamas

#Brits2015: How to track a global music event in real time and what you do with the insight

#WhatIsLovein4Words? We investigate how a trending Twitter hashtag spreads

Competitive-oriented Category Landscape

#IPASocialWorks: The Guide to Measuring Not Counting

Who’s talking about carbon footprints? Using Pulsar for environmental research

What’s up on WhatsApp: connecting with an audience of millenials

Penguins, Fairies and Lightshows Oh My! The UK’s top Christmas ads in social media

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    Transactions & Reactions: The Online Credit Card Conversation