The Audience Intelligence Blog

Insights on the digital spaces we inhabit, with a focus on audiences, consumer trends, Internet culture and digital strategy.

#WengerOut: the evolution of a hashtag

How Gaming Marketing Grew Up – Part 2: Shock, Emotion and Creativity

How companies are treading that fine line between pushing boundaries and overstepping the mark

Join us at the Great CRM Pub Quiz!

Brand Dig: When a product has flaws, brands need a communication strategy that understands their audience.

Using Pulsar to Estimate the Time for a Trend to become a Legend

How Gaming Marketing Grew Up – Part 1: The Early Days

Brand Dig: The Brands that are Celebrating Diversity by Unifying through Love

Politics are in fashion: how lifestyle brands navigate the risky mix of advertising and politics  

Agency Aces: Creative that Embraces the Awkward

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