McDonald’s vs Burger King: How a CEO’s viral bite hurt one brand and lifted another

Chipotle vs Taco Bell: How a viral controversy split two brands apart

Absolut vs Smirnoff: Who is winning the vodka narrative battle?

Self-transformation and shelf transformation: mapping online conversations around GLP-1 drugs & food

Pepsi vs Coca-Cola: Which brand attracts more positive narratives?

Olive Oil prices: a climate change & inflation barometer

How audience perceptions shape the way we think and talk about sugar & health

Painting the world (salmon) pink: how culture impacts attitudes towards food