All your digital signals in one place
Pulsar TRAC is the only social listening tool bringing together all the signals from your online audience: social, search, media, and web analytics
Global coverage
TRAC understands 185 languages, analyzes topics in 22 languages and tracks sentiment in 26 languages, including Japanese, Arabic and Mandarin (traditional & simplified)
Image analysis
Going beyond basic logo recognition, Pulsar uses deep learning to understand the content and context of any image, from subject matter to color
Audience segmentation
Map the communities in your audience and create data-driven personas using behavioral and affinities data
Vertical AI on demand
Pulsar is the only social listening tool allowing you to leverage AI-powered algorithms to recognize & analyze data from a specific industry, like fashion or food
Visual insights
With over 100 real-time interactive data visualizations, Pulsar allows you to mine your complex social media, search and web data at a glance
More features
Get straight to insight with more than 50 filters, allowing you to slice and dice your data by demographics, behaviors, audience segments and affinities
Pulsar’s proprietary network analysis algorithms help you identify the types of conversation, visual creative and audiences behind any topic
Context is everything. Listen to custom audience segments like tech journalists, doctors, millennials, or basketball fans using Communities, Pulsar’s bleeding-edge audience segmentation solution
Track any digital content (video, advert, website), see how it is shared and who is sharing it. Understand what drives its viral appeal to create more relevant and engaging content strategies
Book a free demo and see for yourself the kind of insights that our flagship social listening tool TRAC and its best-in-class audience segmentation can generate for your company.
Case Studies
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