The Audience Intelligence Blog

Insights on the digital spaces we inhabit, with a focus on audiences, consumer trends, Internet culture and digital strategy.

Introducing Pulsar 3.0

  • Tech

The rise of VTubing, and the audiences behind it

  • Media & Entertainment

Unzipping the gorpcore trend to understand the brands & communities driving it

  • Fashion

FT names Pulsar’s parent company one of Europe’s fastest growing companies

  • Business Services

What is market segmentation? A detailed look at segmenting your customer base

  • Business Services

Why should you curate a buyer persona story?

  • Business Services

8 innovations we built into Pulsar in 2022

  • Business Services

What subscriptions are audiences cancelling – and why?

  • Media & Entertainment

Sports fans call obstruction on tricky Sponsorships

  • Sport

What is a buyer persona and how do I create one?

  • Business Services
12345…13…6566676869

  • Type

  • Industries

Audience intelligence, in your inbox: sign up to get the latest trends, insights & case studies

Spotlight

    Untangling the AirPods conversation: audiences, behaviors & cultural trends behind the hearables revolution

    Sustainability: what does it even mean today?

    Transactions & Reactions: The Online Credit Card Conversation