The Audience Intelligence Blog

Writing about the digital spaces we inhabit, with a focus on audiences, consumer trends & insights, memes, and digital strategy.

A guide to social listening

Who makes up the #MarketingTwitter community?

Social Listening, Insight and Strategy, in that order. 9 Key Takeaways

Tuning in to different audiences: how vintage TV soundtracks resonate online

Tuning in to different audiences: how vintage TV soundtracks resonate online

Tuning in to different audiences: how vintage TV soundtracks resonate online

What types of language & appeal prompt generosity?

Illustrating impact: visualizing data to tell better stories