How to find & define your target audience: the topic-to-audience approach

How to find & define your target audience: the topic-to-audience approach

Alex Bryson
Alex Bryson  Head of Content Marketing at Pulsar Group

20th February 2023

Alex Bryson

Alex Bryson

Head of Content Marketing at Pulsar Group

Alex Bryson is Head of Content Marketing at Pulsar Group, covering content, insights and product marketing. In this role, he’s presented and co-authored research alongside journalists and marketers from brands including the BBC, ITV, Giving Tuesday, and Pandora – as well as writing for such publications as diverse as Campaign and The Lady Magazine.

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