Campaign Analysis


Different audiences engage with your campaigns differently: carry out continuous, audience-centric campaign analysis and measure effectiveness for each of your target audiences. 

Leverage the most sophisticated audience intelligence platform on the market for your campaign analysis and to monitor effectiveness. Tap into the widest range of data sources and industry and use-case specific AI to better assess the volume, audience reach, penetration and for each of your key campaign activations.

An audience-centric approach to campaign analysis

Understanding what impact your marketing campaigns are driving among your target audiences is complex business: rely on decades of experience understanding audiences and bleeding-edge methodologies used by some of the biggest advertisers in the world

Measure campaign effectiveness,
by audience

Different audiences react to your campaigns differently: visualize how each of your key messages and activations is performing with each community by volume, sentiment, channel, activation, and more. 

A 360° view of your campaign
across social networks

Carry out 360° campaign analyses with the largest set of data sources in the industry, from Twitter, Instagram, Pinterest, TikTok, Amazon, Twitch, and many more.