How does Pulsar differ from other social listening tools?
Pulsar is so much more than just your typical social media monitoring solution - we provide you with all the tools you need to find the fundamental story within data. We help you bring your audiences together into one place - leveraging the power of AI and data visualization to provide a crystal clear picture of your brand reach and engagement potential. Here’s how Pulsar stands out from other social listening platforms:
Explore relevant social trends
With our advanced data visualization technology you can vizualize how trends associated with your brand or industry have spread over time. You can also track conversations to see how they have evolved. Hone in on trending topics as they heat up and cool off in real-time, and watch as the conversation spreads to better understand the perception of your brand and industry on both a global and local scale.
Get a complete view of your audience
Our advanced platform simplifies the process of finding your true audience - allowing you to connect the dots between topics of interest and segment your dedicated audience group. You can also discover influencers and micro-influencers relevant to the content you are distributing regularly online, so you can tailor your content to suit trending topics, major talking points and influential news within your industry.
See how your social presence measures up
Our complete analytics tool allows you to accurately measure and optimize the overall performance of your owned social media accounts - with all your digital audiences accessible in one place for a seamless user experience. You can also use the Pulsar platform to benchmark your performance on social media with that of your competitors - so you can rest assured your social strategy is supported by relevant industry data.
We can do the work for you
We make it easy for you to get the most out of our social listening tools - so we have a dedicated team of researchers on hand to help you scope out your brief, deliver insights and craft strategies all in line with your preferences. Our social media research team are experts when it comes to both continuous and one-off research programs integrating quantitative and qualitative methodologies - turning audience data into strategic insights.
