Reputation ebbs and flows. Traditional reputation intelligence methods lack the flexibility needed to keep up with your audience and brand reputation management in real-time.
Go beyond generic sentiment analysis: track & analyze relevant conversations with custom AI that is tailored to your brand, industry and reputation framework.
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Brand-specific Reputation AI, to contextualize social mentions and map them onto your existing quant frameworks.
Audience Segmentation AI, to break down your audience & stakeholder groups by behavior, demographic & psychographics.
Visibility and Emotion AI, to monitor the impact, intensity and nuance of each online opinion.
![](https://www.pulsarplatform.com/wp-content/uploads/2023/02/Always-on-Monitoring-for-Brand-Reputation-Management.png)
Brand tracking software to keep track of mentions, health, online reputation, social media engagement and your key topics with the same precision and structure of survey data
![](https://www.pulsarplatform.com/wp-content/uploads/2023/02/Visual-insights.png)
See how key audiences, stakeholders, and personas are affecting your brand reputation, tracking social & media mentions on our brand tracking software.
![](https://www.pulsarplatform.com/wp-content/uploads/2023/02/Your-Brands-Reputation-through-an-Audience-lens-1.png)
Early warning system: detect signals of reputation shifts months ahead of your survey-based brand tracking