What’s up on WhatsApp: connecting with an audience of millenials

Picking the right tools can make or break a project. This white paper discusses how Pulsar’s qualitative research arm could prove that using existing technologies that are native to the consumers being researched resulted in a much higher engagement, meaning the team could deliver better insights to their clients.

Where next?

Behavior

What do people complain about to airlines? And which airlines get the most?

Airlines get 8 times as many complaints as compliments
Communities

Will being woke & inclusive help (or hurt) your game/movie?

A network-analysis map to help you navigate political conversations for new releases