Introducing the next generation of competitor tracking

 

Gain knowledge about how both your brand and competitor brands are being perceived on different platforms.

 

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Reputation ebbs and flows. Traditional reputation intelligence methods lack the flexibility needed to keep up with your audience and brand reputation management in real-time.  

 

Go beyond generic sentiment analysis: track & analyze relevant conversations and competitors with custom AI that is tailored to your brand, industry and reputation framework. 

Brand-specific Reputation AI, to contextualize brand mentions and map them onto your existing quant frameworks.

Audience Segmentation AI, to break down your audience & stakeholder groups by behavior, demographic & psychographics.

 

Visibility and Emotion AI, to monitor the impact, intensity and nuance of each online opinion.

Monitor your brand health and combine with competitor tracking for deeper insights

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See how key audiences, stakeholders, and personas are affecting your brand reputation, tracking social & media brand mentions

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Early warning system: detect signals of reputation shifts months ahead of your survey-based brand tracker

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