The Audience Intelligence Blog

Writing about the digital spaces we inhabit, with a focus on audiences, consumer trends & insights, memes, and digital strategy.

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How Haircare came to resemble Skincare: Audience Behavior in the Self-Care Space

How Skindie Brands came to define 2021’s brow makeup trends

The audiences bringing NFTs into the Mainstream

Which audiences are talking about the new IPCC climate report?

What’s happened to #hotgirlsummer?

Apple vs Facebook: Brand Personalities in 2021

Giving Tuesday: How a charity hashtag turned into a global movement

The Giving Revolution: How behavior around generosity was rewired

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