The Audience Intelligence Blog

Writing about the digital spaces we inhabit, with a focus on audiences, consumer trends & insights, memes, and digital strategy.

Being Social: Rising to the challenge of interpreting social media data

How universities use social media listening to manage the application process

New Pulsar Feature: Audience demographics dashboard

Pulsar How To: Analyse social conversation with Keyword visualisations

Meet us at… 4th International Visual Methods Conference, 18 Sept

London’s Heatwave Hotspots: The best rooftop bars & restaurants – and how we used Pulsar to find them

Pulsar launches instant historical data from every public Tweet

#classy: taste, status and performative hashtags on Instagram