The Audience Intelligence Blog

Writing about the digital spaces we inhabit, with a focus on audiences, consumer trends & insights, memes, and digital strategy.

European Super League Fan Reaction: which clubs gained & lost fans?

The audiences behind Seaspiracy

How search insights complement social media data

As Vaccine Confidence Grows, the Public warms to Moderna

How did the British public react to Rishi Sunak’s 2021 budget?

The Covid Vaccine Sentiment Index: tracking public attitudes toward each vaccine

Introducing Pulsar First: upload your first party data into Pulsar

Social Brand Personality of US Wireless Carriers in 2021: Verizon vs AT&T vs T-Mobile