Audience Intelligence Blog

A publication covering the digital spaces we inhabit, with a focus on audiences, consumer insights and trends, social media research, digital strategy & how ideas, content and memes spread.

Communities

We ran 1M #fashionweek posts through an apparel AI

How fashion ideas spread from the catwalk to the street through #fashionblogger & #streetstyle
Trending
Communities

Why YouTube’s 2018 Rewind bombed so badly

Is a focus on ads causing the platform to lose touch with its audience?
Communities

The audience talking about leftover food is heating up

How people use (and post about) what they don't eat
Behavior

Just how big is regramming?

The most popular Instagram feature that is not built in
Trending
Behavior

Western-themed porn searches just grew by 730%. Why?

Gaming insights where you least expect them
Behavior

A Virginia man is doing free customer service for a UK store: why?

The importance of being @johnlewis
Trending
Communities

How AS Roma won at Football Twitter

Pioneering ‘native’ social media comms in a second language
Trending
Communities

How an Instagram account hit 1M followers by cleaning the sink

The audience for watching people scrub their homes clean is much bigger than you think.