The Audience Intelligence Blog

Writing about the digital spaces we inhabit, with a focus on audiences, consumer trends & insights, memes, and digital strategy.

Can we see burnout online?

How big is the spoiler conversation?

The audience conversation for TV shows: drops vs. weekly releases

Social audience development: the newspaper edition

How politics took over the DNA test conversation

The war seemed over: here are the least used emojis

Finding the right influencers: the audience-first strategy

How petitions go viral