The Audience Intelligence Blog

Writing about the digital spaces we inhabit, with a focus on audiences, consumer trends & insights, memes, social media research and digital strategy.


How Substack took over newsletters

The newsletter platform makes it easy for writers to build up their audiences

The very tangible rise of the virtual background

Hiding messy closets, and adding some fun to those hours spent on Zoom #NewNormal

Google Analytics launches on Pulsar CORE

Connect the dots between what your audience says, thinks, and does

A brief history of Computer Vision and AI Image Recognition

AI is already here, and it’s helping machines “see”

How “stories” took over social networks

After 10 years, the feed finally has serious competition

Are people using Twitter Bookmarks?

The ‘save for later’ feature hasn’t yet hit its stride.

Social networks are getting less graphically diverse: why?

What Whole Foods did for hip neighborhoods and Ikea did for city apartments seems to be happening on social media

People hate platform updates and redesigns. Or do they secretly love them?