The Audience Intelligence Blog

Writing about the digital spaces we inhabit, with a focus on audiences, consumer trends & insights, memes, and digital strategy.

Trending
Communities

The ‘Future of Work’ is changing. So is the focus for consulting firms

Flexible working takes the spotlight, but diversity & inclusion remain hot topics
Insights

How Netflix’s The Social Dilemma impacted the Big Tech conversation

Who are the communities driving talk around social manipulation?
Insights

How the gaming audience changed over lockdown

New audiences, a geographical split, and first-person shooters
Insights

How the top concerns of CIOs shifted during Covid

Less blockchain and machine learning, more of the 'human side' of tech
Insights

The Airline Social Brand Personality Index: Before and After Covid

Measuring Social Brand Personality of Delta, British Airways, and Lufthansa
Insights

US Higher Education: the impact of a tumultuous year on Ivy League brands

We measured the Social Brand Personality of Harvard, Columbia & Princeton
Trending
Communities

The Most Influential TikTok Collab Houses

Ranking TikTok Collab Houses by views & visibility
Insights

How the audience for Call of Duty & Animal Crossing grew during lockdown

What makes a game popular in 2020?