Pioneering ‘native’ social media comms in a second language
Communities
How an Instagram account hit 1M followers by scrubbing the sink
The audience for watching people clean is bigger than you think
Trending
Communities
How Stuff Spreads: the #metoo movement
The story of how #MeToo spread
Communities
#FollowFriday is dying, but it’s needed more than ever
The crowdsourced fix for Twitter’s discovery problem
Behavior
What are side hustles for? Money, but also identity and community
The multi-hyphen career is here, and a supportive community is growing around it
Communities
What kids too young for social media do on social media
The social media habits of “invisible” children users
Communities
Mercury retrograde: from astrological event to millennial meme
Astrology is very popular online, and connects otherwise unrelated communities
Communities
Twitter Passion Report: how brands need to keep moving the goalposts to appeal to sports fans
An analysis of the sports sub-community on Twitter
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