How a 16-year-old got us to care about climate change
One social post at a time.
Is there a viable audience for The Independent Group in the UK?
Data says yes. @TheIndGroup's audience is not just the 1%.
It’s the right time for MLB to go after a global audience
Finally putting the ‘world’ into the World Series
Sundance movies find an audience well before release: how?
Tapping into the social opinion of films that haven't premiered
Hot vs hot air: which wellness trends are actually taking off in L.A.?
Some of those wellness “trends” don’t really show up on social media. Others spread fast after media or celebrity prompts
We ran 1M #fashionweek posts through an apparel AI
How fashion ideas spread from the catwalk to the street through #fashionblogger & #streetstyle
Why YouTube’s 2018 Rewind bombed so badly
Is a focus on ads causing the platform to lose touch with its audience?
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